public relations

establishing a favourable relationship with the travelling public

axis travel marketing has strong and established relationships with media at all levels who come to us for ideas and suggestions. Travel editors and writers, features and publications editors, TV and broadcast leaders. These relationships are essential to orchestrating a successful and dynamic PR campaign.

Our services include copy writing for press releases, newsletters, brochures or web marketing. Organising and hosting press lunches and events, broadcast interviews, and press familiarisation visits.

Each project undertaken will be assigned clear targets and business outcomes. Where appropriate axis travel marketing will support the PR campaign with a suitable marketing and sales strategy.

Our PR campaigns will achieve the following:

• Favourable publicity
• Increased travel trade and consumer awareness
• Creation of a positive client profile among trade, media and consumer
• Maximised visitor numbers and revenues